Geveko Markings sponsoring action in Dijon city with artist Eltono and Zutique Productions

In the context of a sponsoring action, Geveko Markings has been willing to support a participative project aiming at helping a popular area inhabitants in Dijon to reclaim their urban territory:

We have supplied to Zutique Productions, one of the two associations managing the project, the products to realize a urban course with horizontal signage around the district symbolic buildings.

The course has been designed by the street-art artist Eltono, in residence in Dijon city, and is turning around mural paintings.

We have supplied the raw product, ie our DecoMark® decorative preformed lines, in the standard colours chosen by the artist, and in the necessary quantities. The DecoMark® lines have then been cut by the area children, according to the artist plans.

The ground course realized with these creative markings is a sum of landmarks inside the area, combining tonic aesthetic and useful development of urban space.

DecoMark® have been applied in July by the artist Eltono, under careful  supervision of our Geveko Markings technician.

Context:
Two associations, Zutique Productions and Juste Ici, have been carrying out a common action inside a popular area of Dijon city, the « quartier des Grésilles », which has just been redevelopped: https://www.zutique.com/actions/le-street-art-lart-de-reconquerir-sa-ville

The artist Eltono, in residence in Dijon city, has led participative workshops with inhabitants, and especially children, in order to create a collective work made of street-art paintings and a ground course.  

Retour
The DecoMark® lines have then been cut by the area children